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Product Highlights
Performance Tops
$50-$80 · Premium
Contemporary performance tops featuring DoubleSoft fabric technology. Stylish designs that transition seamlessly from court to street.
Leggings
$80-$130 · Premium
Premium leggings with signature DoubleSoft fabric. Superior comfort and support for pickleball court movement with fashion-forward design.
Sports Bras
$40-$60 · Mid-Tier
Stylish sports bras with contemporary design. Provides support and comfort for active pickleball play.
Shorts
$50-$70 · Mid-Tier
Premium athletic shorts designed for both performance and style. Comfortable fit for court sports with contemporary aesthetic.
Outerwear
$100-$150 · Premium
Stylish outerwear pieces for warm-up and post-match. Fashion-forward designs that complement Varley’s athletic aesthetic.
About Varley
Founded in 2014 by Lara and Ben Mead, Varley is a contemporary women’s lifestyle brand with offices in London, Los Angeles, and New York. The brand sits at the intersection of fashion and athletic performance, offering premium activewear that transitions seamlessly between workout and everyday life.
Varley is known for its signature DoubleSoft fabric technology, which provides an exceptionally soft feel while maintaining performance characteristics. This innovation has helped the brand establish a strong presence in the boutique fitness and studio markets, where comfort and style are equally valued.
The brand’s expansion into pickleball reflects the sport’s growing appeal among fashion-conscious athletes. With its premium positioning and multi-city presence, Varley brings a cosmopolitan aesthetic to the pickleball court, appealing to players who want performance apparel that looks as good as it functions.
Key Facts
- Founded: 2014
- Founders: Lara and Ben Mead
- Headquarters: London, UK / Los Angeles, CA / New York, NY
- Price Range: $50-$150
Notable Sponsorships
- Sponsorship details in pickleball not yet confirmed
Product Lines at a Glance
- Performance Tops — $50-$80, DoubleSoft fabric technology
- Leggings — $80-$130, premium compression and comfort
- Sports Bras — $40-$60, stylish support for active play
- Shorts — $50-$70, contemporary court sport design
- Outerwear — $100-$150, fashion-forward warm-up pieces
